Author Archives: Willem
Structuring headclutter: Mindmapping
It is not so long ago that I discovered Mindmapping and its advantages. These advantages depend on the type of person you are. Me, I have a lot of ideas, great structuring skills but not enough space in my head … Continue reading
Innovating until it seems senseless
More and more bloggers, writers and gurus try to define how to be innovative and how to come up with something that has never been done before. (some even did a damn good job) But let’s not forget that being … Continue reading
Your files where you are?
In this digital age lots of people (like me) use more than one computer. One at work, one at home and a laptop for everywhere else. And while the computers we use are different, a lot of the files we … Continue reading
Shaking for practicality
It has been two weeks since I started work now and I have the same problem as many. Not always the time to eat properly let alone healthy. My answer is a blender! With no more than 50 euros you … Continue reading
The downside of choices
It is stunning how we automatically assume that more is better. More money, more freedom, more choices, they all go as the basic foundation for the society we live in. You get promoted; of course you accept. Laws try to assure … Continue reading
Books and Beyond
Marketing in school resembles a bit to math. Counting the number of positive answers to the question “would you buy this if” and you’re ready to go. It is exactly this that distinguishes good from bad management, because the best … Continue reading
CV2.0: A new way of CV-ing
When we look objectively at CV’s we can only conclude that it is a very superficial way of presenting yourself that has to much value attached to it. What is wierd is that with all of the technological means we … Continue reading
Intelligent Banking
I’m not sure if it is the lack of creativity or if companies think that they have something to gain from not advancing. The music industry that I wrote about earlier is not the only one. Ever heard of mint … Continue reading
Music opportunities
Music producers do not miss out on any opportunity to complain about “illegal” downloading. It seems to be the oldest marketing mistake in the book: confusing an opportunity with an threat. What they do is count the number of downloads, … Continue reading
Customer service… Finally
In a not so distant past customer service by phone was every consumers worse nightmare. A continuous process of being patched through to more and more impolite people that didn’t seem to have any intention of helping you. It seemed … Continue reading
The Manager and the Engineer
A friend of mine sent me this small story which is not only very funny but also points out the obviousness of communication problems between some fields. Either way I had to share with you: A man in a hot … Continue reading
Innovative company creation from France
France isn’t exactly known for it’s innovative attitude towards business. It is mostly seen as a country where paperwork and pride of traditions keep it from making significant progress. However even the biggest France critics will have to admit that … Continue reading
Welcome in 2009!!!
Aaaaah, welcome to the year 2009, the year we should all fear. The year in which we will all go from a state in which we were so rich that we had to buy psychotherapy for our dogs to get … Continue reading
An end to the roaming bill nightmare?
Slowly, very slowly we see our cellphones evolving and where phone producers need help from computer producers to innovate their products the phone networks keep on limiting their services to make sure they squeeze every penny out of their customers. … Continue reading
Sir Ken Robinson: Do schools kill creativity?
Another very interesting talk from a very interesting conference called TED: …kids will take a chance, if they don’t know they’ll have a go. They’re not frightened of being wrong. I don’t mean to say that being wrong is the … Continue reading
Fleeing brains
I heard from a lot of people here in France that it is a country where contacts are important: apparently many people get their position trough somebody they know, before somebody more competent. It is obvious that these sometimes even … Continue reading
Musical brains
How many times was playing a musical instrument part of the main criteria asked in a job offer? Me I’ve never seen in it in a job offer, nor did I have the question asked at any of my job … Continue reading
How things get done…
While GTD gives you 6,240,000 hits on Google I had never heard of it. Not until a friend of mine pointed it out to me by saying “This is great to empty your head a bit”. This attracted my attention … Continue reading
Why go online?
Threatening fashion, vacations and electronics shops, online shopping has for a while been the biggest fear of shop owners. How to overcome this threat of low prices? And yes, even though low prices used to be the main argument for … Continue reading
Research (mis)interpretation
Is it just me or do more and more researchers misinterprate their own findings? They are not the only ones; apparently so do teachers. One of my teachers that was a marketing specialist from the UK showed us the following … Continue reading